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AI powered Big Data Analytics

Harness Big Data Analytics and AI to uncover hidden patterns, predict market trends, optimize operations, and turn complex data into smarter business decisions.

If you aren't auditing the real returns of your AI, you aren't managing tech — you're funding a charity

Transform your data into actionable insights that increase revenue, reduce costs, and drive smarter business decisions.

Automate Decisions with AI & Intelligent Agents

Deploy AI models and automation agents to streamline operations, reduce manual efforts, and improve business efficiency.

Scale Your E-commerce Sales with Data & AI

Deploy Agentic AI to analyze 40,000+ categories and 83 Seller Central reports to instantly double your amazon sales.

We solve complex business problems to drive sustainable growth using Advanced Analytics, Artificial Intelligence, Automation, and Strategies

Meet Our Team

Led by industry experts with 25+ years of experience, our team combines deep analytics expertise, AI capabilities, and business understanding to deliver real, measurable impact.

Meet Our Team

Led by industry experts with 25+ years of experience, our team combines deep analytics expertise, AI capabilities, and business understanding to deliver real, measurable impact.

Our Credibility

Our work is trusted by leading organizations across industries, where we have consistently delivered measurable impact through advanced analytics, AI, and data-driven strategies.

Our Credibility

Our work is trusted by leading organizations across industries, where we have consistently delivered measurable impact through advanced analytics, AI, and data-driven strategies.

OUR SOLUTIONS

Business Growth Solutions

Solutions focused on revenue growth, pricing, demand, and commercial performance.

E-Commerce Growth Intelligence
Sales & Revenue Analytics
Pricing & Promotion Optimization
Demand Forecasting & Inventory Planning
Customer & Conversion Intelligence
Competitive Intelligence & Market Tracking

Operational Intelligence Solutions

Solutions focused on efficiency, process optimization, fulfillment, and cost reduction.

Supply Chain & Warehouse Intelligence
Geo-Level Visibility & Distribution Planning
Process Optimization & Automation
Internal Audit & Revenue Leak Detection
Inventory Movement & Fulfillment Analytics
Operational Performance Intelligence

AI & Decision Intelligence

Solutions focused on AI-led automation, decision systems, and business intelligence.

AI-Powered Decision Systems
Intelligent Automation Agents
Predictive Analytics & ML Models
Decision Dashboards & BI
AI for Workflow Automation
Enterprise Decision Intelligence

Data Foundation Solutions

Solutions focused on data readiness, engineering, governance, and reporting.

Data Engineering & Integration
Data Cleansing & Standardization
BI & Reporting Infrastructure
Master Data Management
Information Management Systems
Analytics Data Foundation

AI Agents & Autonomous Systems

Solutions focused on intelligent agents that automate workflows, accelerate decision-making, and execute business tasks with minimal manual intervention.

Autonomous Business Agents
AI Copilots for Teams
Workflow Automation Agents
Decision Support Agents
Conversational Analytics Agents
Multi-Agent Business Systems

Leverage AI-driven forecasting to predict SKU-level demand, enabling smarter inventory decisions and improved business performance.

CASE STUDIES

Research SUggests that ROAS <10 often(80% times )is a loss making preposition.

CASE STUDIES

Discover what to launch next, what to discontinue, where to expand, and how to win…

CASE STUDIES

Track competitors, uncover gaps, and grow with sharper strategy.

CASE STUDIES

Spot pricing gaps, benchmark category positioning, and uncover high-impact pricing opportunities with precision.

CASE STUDIES

Track market visibility at pin-code level and Place the right products in the right locations…

CASE STUDIES

Audit Your AI Leverage

THE COMMERCIAL SCOREBOARD

We hold your artificial intelligence investments to the exact same ruthless financial standards as any other core business asset. Our audit framework goes beyond technical code checking to measure the cold, hard economic footprint of your deployed algorithms. We actively dissect your automated systems to isolate exactly where they are expanding your profit margins—and where they are silently draining your capital.

By transforming complex algorithmic outputs into verifiable bottom-line metrics, we ensure your intelligent systems stop operating as an unexamined corporate overhead. We strip away the software marketing hype to deliver absolute visibility, giving you the clarity needed to demand real, measurable business leverage from every automated workflow in your enterprise.

THE COST ICEBERG

Enterprise technology implementations are almost always celebrated at launch, yet rarely quantified post-deployment. Because automated systems operate autonomously in the background, organizations frequently fail to notice when algorithms underperform, drift from core strategic objectives, or execute flawed automated decisions that silently erode unit economics.
The critical question is not whether the technology functions, but whether it is actively yielding the structural efficiency originally promised. Without an objective financial and operational appraisal, what appears to be a seamless, automated workflow may actually be a sophisticated cash drain masquerading as corporate efficiency.

THE TOKEN VALUE CRISIS

When computing and API infrastructure costs outpace the expense of skilled human labor, automation becomes a massive liability. Recent industry shifts have proven that unchecked token consumption and background processing fees can exhaust entire annual engineering budgets in a matter of months without delivering any proportional productivity gains.

Our commercial audit framework directly addresses this cost-to-value crisis. We run rigorous financial inspections on your AI architecture to measure true resource efficiency, map out runaway software overheads, and ensure your automated workflows are actively generating high-margin business leverage rather than delivering an unexamined budget blowout.

ELIMINATE THE WASTE

Our commercial audit framework is designed to move your enterprise past technical guesswork and directly into verifiable margin expansion. By cutting out hidden algorithmic errors and optimizing automated decision boundaries, we turn vague software expenditures into a sharp, clear, and highly aggressive competitive advantage.

The final outcome of our audit is a completely optimized cost structure and a protected bottom line. We identify and terminate automated workflows that consume more capital than the revenue they generate, making sure your technology stops acting like an extra expense and starts acting like a powerful tool that multiplies your revenue.

WHERE WE HELP

Our auditing framework delivers deep strategic clarity across your highest-stakes automated workflows. In digital retail, we audit dynamic pricing models to ensure automated discounts aren't destroying your unit margins, and we inspect automated ad platforms to verify that your budget is converting into real bank balance rather than vanity traffic or empty website clicks.
We also scrutinize automated inventory and demand-forecasting systems. By assessing how effectively your systems manage stock allocation, we help your business eliminate expensive overstock storage fees, prevent revenue-killing stockouts, and drastically accelerate your overall working capital velocity.

Why Facts n Data

At Facts 'n Data, we firmly believe that technology shouldn't just run—it must perform, scale, and earn its place on your profit and loss statement. We bring a rare combination of deep data analytics expertise and hard business context, allowing us to bridge the massive gap between complex algorithms and executive balance sheets.

We do not sell software hype, and we do not produce generic technical checklists. We deliver ruthless commercial accountability, giving you the exact transparency, financial metrics, and strategic leverage required to confidently steer your business toward highly profitable growth.

Revenue, Customer & Growth Intelligence

Unlock revenue growth, improve customer value, and accelerate smarter commercial decisions with AI-driven intelligence.

Drive stronger growth by connecting revenue performance, customer behavior, and conversion insights in one intelligence layer.
Turn sales, customer, and growth signals into sharper decisions that improve profitability and retention

Overview

By combining customer analytics, revenue performance, conversion intelligence, and behavioral insights, we help businesses improve retention, optimize acquisition, and make smarter commercial decisions that drive sustainable growth.

Our Revenue, Customer & Growth Intelligence solutions help businesses improve commercial performance by connecting revenue signals, customer behavior, and growth opportunities into one decision framework. We enable organizations to better understand what drives revenue, what influences customer decisions, and where growth can be accelerated.

Our Offerings

Revenue Performance Analytics
Customer Segmentation & Profiling
Conversion Funnel Intelligence
Customer Lifetime Value Analytics
Retention & Churn Intelligence
Growth Opportunity Analytics
Sales Performance Intelligence
Customer Journey Analytics

Business Impact / Outcomes

Improve revenue visibility and commercial decision-making
Increase customer retention and lifetime value
Identify conversion gaps and revenue leakages
Improve acquisition efficiency and growth performance
Enable sharper segmentation and targeting strategies
Drive stronger revenue growth through customer intelligence

Indicative Use Cases / Case Studies

Customer Retention Optimization
Identify customer churn signals early and improve retention through targeted engagement and lifecycle interventions.

Revenue Leak Detection
Uncover drop-offs across the funnel and identify where conversion inefficiencies are impacting revenue growth.

Customer Segmentation & Personalization
Build smarter customer segments to improve targeting, personalization, and campaign performance.

Growth Opportunity Identification
Analyze revenue and customer patterns to uncover new opportunities for growth, upsell, and expansion.

Why Facts n Data

We help businesses connect revenue outcomes, customer behavior, and growth opportunities through practical intelligence systems built for commercial impact. Our solutions combine analytics, behavioral insights, and business context to improve revenue performance and customer decision-making.

With deep expertise in customer analytics, revenue intelligence, and growth strategy, we help organizations improve retention, strengthen commercial efficiency, and unlock more predictable growth.

AI Agents, Data & Decision Systems

Deploy intelligent agents that connect data, automate workflows, and enable faster, smarter business decisions at scale.

Our AI Agents, Data & Decision Systems combine automation, real-time data intelligence, and decision orchestration to help enterprises reduce manual effort, improve response speed, and drive more consistent outcomes across business functions.

From workflow automation and decision support to autonomous task execution and intelligent monitoring, we help businesses transform fragmented systems into connected, self-improving decision engines

Competitive & Market Intelligence

Track market shifts, benchmark competition, and uncover growth opportunities with sharper competitive intelligence.

Monitor competitors, pricing, and market signals in real time to identify risks, opportunities, and strategic gaps.
Turn competitive movement into smarter positioning, faster decisions, and stronger market advantage.

Overview

Our Competitive & Market Intelligence solutions help businesses monitor competitors, benchmark market performance, and identify strategic opportunities with precision. By combining competitor tracking, pricing intelligence, market signals, and customer trends, we help organizations make faster decisions, strengthen positioning, and stay ahead of changing market dynamics.

From competitor pricing and assortment benchmarking to market trend analysis and demand monitoring, we help businesses turn external signals into sharper strategies and sustainable competitive advantage.

Our Offerings

Competitor Benchmarking
Competitive Pricing Intelligence
Market Trend Monitoring
Assortment & Portfolio Benchmarking
Market Share & Visibility Tracking
Promotion & Campaign Intelligence
Customer Sentiment & Review Intelligence
Strategic Market Intelligence

Business Impact / Outcomes

Strengthen market positioning with sharper competitive insights
Identify pricing gaps and market opportunities faster
Benchmark competitor performance with greater precision
Improve strategic decisions using real-time market signals
Track market shifts before they impact performance

Build sustainable competitive advantage through sharper intelligence

Indicative Use Cases / Case Studies

Competitive Pricing Strategy
Track competitor price movements and discount patterns to improve pricing decisions and protect margins.

Market Trend Monitoring
Monitor demand shifts, category trends, and customer signals to identify opportunities before competitors react.

Competitor Benchmarking
Compare pricing, assortment, promotions, and visibility against competitors to identify gaps and strategic opportunities.

Market Opportunity Mapping
Analyze competitor signals and market patterns to uncover whitespace opportunities for expansion and growth.

Why Facts n Data

We help businesses transform fragmented market signals into clear competitive intelligence that drives sharper decisions and stronger market positioning. Our solutions combine pricing intelligence, competitor tracking, and market analytics to help organizations move faster, respond smarter, and compete with confidence.

With deep expertise in competitive benchmarking, market intelligence, and strategic analytics, we help businesses identify opportunities earlier, improve decision-making, and build sustainable competitive advantage.

AI Powered Big Data Analytics

Harness the power of Big Data Analytics and AI to transform complex data into actionable insights, uncover hidden patterns, predict trends, and enable smarter business decisions.
Our AI-powered Big Data Analytics solutions help organizations process and analyze massive volumes of structured and unstructured data from multiple sources. By combining advanced analytics, machine learning, real-time intelligence, and automation, we help businesses improve visibility, optimize performance, identify opportunities, and respond faster to changing market conditions.
Core Focus Areas
AI-Powered Data Insights
Big Data Processing & Management
Real-Time Analytics & Monitoring
Predictive Analytics & Trend Forecasting
Data Visualization & Business Intelligence
Automated Reporting & Decision Support

PRODUCTS

CLEANSR – Data Cleansing Tool

Garbage in, Garbage Out: Bad Data leads to Bad results. We fix that

Not all data is useable for your business, as if ridden with errors, discrepancies & inconsistencies, it can cost you time, energy and human resources to organize and correct it. Our proprietary Data Cleansing tool empowers businesses with standardized and optimized data to better leverage it across their functional areas such as Marketing, Financials, Operations and more. It standardised highly unstructured data such as addresses so that these can be compared and cleansed, segregates individuals from entities (companies etc), checks email Ids without sending any email.

Enabling banks & NBFCs to rely on standardized credit scores for judging credit worthiness of prospective customers

Our Credit Rating Tool empowers banks & NBFCs by reducing opportunity costs, non-performing assets, nonoptimal conversions, and wrongful prediction of consumers' behaviour caused by inauthentic, non-standard and non-organized Credit Rating Tools.
Our advanced algorithm generates consolidated report at the end while segmenting customers on various aspects, cleansing, standardizing & augmenting data. It enables banks & NBFCs to bypass the consequences of the irregular data obtained from different credit bureaus in driving their initiatives and decisions.

Elevate Your Amazon Selling Experience with PrimePulse Services

With PrimePulse, we bring over 30 years of data science expertise to empower Amazon Sellers in overcoming the unique challenges of e-commerce. Our tailored services, anchored in the Facts ‘n’ Data 3-C Framework, redefine how you navigate the Amazon landscape.

At PrimePulse, we don't just offer solutions; we offer a strategic advantage. Join us on this journey, and let's conquer the Amazon marketplace together!

Elevate your Amazon selling experience with PrimePulse services. Your success story begins here.

Your Eyes for the Online Marketplaces

“Copernicus Digital Eye “ This AI based Tool which uses advanced techniques in Machine Learning, Computer Vision, NLP, Mathematics & Statistical Modeling.

ØThis AI tool analyzes and generate scores for 12 critical components your SERP listing. Each component receives a score based on its impact on conversion.

ØBased on the score it creates the following :

ØAbsolute Impact Score (0 – 100 Scale): It translates the component scores into a single, easy-to-understand metric that reflects your listing's overall effectiveness.

ØRelative Score (0 – 100 Scale): Benchmark your listing against competitors to identify areas for differentiation and maximize distinctiveness on the SERP.