About Us

We solve complex business problems to drive sustainable growth using Advanced Analytics, Artificial Intelligence, Automation, and Strategies


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About Us

We solve complex business problems to drive sustainable growth using Advanced Analytics, Artificial Intelligence, Automation, and Strategies


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Meet Our Team

Led by industry experts with 25+ years of experience, our team combines deep analytics expertise, AI capabilities, and business understanding to deliver real, measurable impact.

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Meet Our Team

Led by industry experts with 25+ years of experience, our team combines deep analytics expertise, AI capabilities, and business understanding to deliver real, measurable impact.

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Our Credibility

Our work is trusted by leading organizations across industries, where we have consistently delivered measurable impact through advanced analytics, AI, and data-driven strategies.

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Our Credibility

Our work is trusted by leading organizations across industries, where we have consistently delivered measurable impact through advanced analytics, AI, and data-driven strategies.

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OUR SOLUTIONS

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Business Growth Solutions

Business Growth Solutions

Solutions focused on revenue growth, pricing, demand, and commercial performance.

  • E-Commerce Growth Intelligence
  • Sales & Revenue Analytics
  • Pricing & Promotion Optimization
  • Demand Forecasting & Inventory Planning
  • Customer & Conversion Intelligence
  • Competitive Intelligence & Market Tracking

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Operational Intelligence Solutions

Operational Intelligence Solutions

Solutions focused on efficiency, process optimization, fulfillment, and cost reduction.

  • Supply Chain & Warehouse Intelligence
  • Geo-Level Visibility & Distribution Planning
  • Process Optimization & Automation
  • Internal Audit & Revenue Leak Detection
  • Inventory Movement & Fulfillment Analytics
  • Operational Performance Intelligence 

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AI & Decision Intelligence

AI & Decision Intelligence

Solutions focused on AI-led automation, decision systems, and business intelligence.

  • AI-Powered Decision Systems
  • Intelligent Automation Agents
  • Predictive Analytics & ML Models
  • Decision Dashboards & BI
  • AI for Workflow Automation
  • Enterprise Decision Intelligence

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Data Foundation Solutions

Data Foundation Solutions

Solutions focused on data readiness, engineering, governance, and reporting.

  • Data Engineering & Integration
  • Data Cleansing & Standardization
  • BI & Reporting Infrastructure
  • Master Data Management
  • Information Management Systems
  • Analytics Data Foundation 

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AI Agents & Autonomous Systems

AI Agents & Autonomous Systems

Solutions focused on intelligent agents that automate workflows, accelerate decision-making, and execute business tasks with minimal manual intervention.

  • Autonomous Business Agents
  • AI Copilots for Teams
  • Workflow Automation Agents
  • Decision Support Agents
  • Conversational Analytics Agents
  • Multi-Agent Business Systems 

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AI-Powered E-Commerce Growth Intelligence

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Predictive Analytics & Forecasting

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Predict future demand, customer behavior, and business outcomes with AI-driven forecasting and predictive intelligence.

Move beyond reactive reporting with predictive models built to forecast demand, anticipate risk, and improve planning accuracy.
Turn historical data and real-time signals into smarter, forward-looking business decisions

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Overview

  • Our Predictive Analytics & Forecasting solutions help businesses anticipate what happens next across demand, sales, customer behavior, and operational performance. By combining historical trends, real-time signals, and machine learning models, we enable organizations to forecast with greater precision and act with confidence.

    From demand planning and sales forecasting to churn prediction and scenario modeling, our predictive frameworks reduce uncertainty, improve planning accuracy, and support faster, data-driven decision-making across business functions.

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Our Offerings

  • Demand Forecasting
  • Sales Forecasting
  • Customer Churn Prediction
  • Trend & Scenario Forecasting
  • Inventory Forecasting
  • Predictive Risk Modelling
  • Forecast Accuracy Monitoring

  • AI-Based Planning Models

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    Business Impact / Outcomes

  • Improve forecast accuracy across business functions
  • Reduce uncertainty in planning and decision-making
  • Anticipate customer churn and behavioral shifts earlier
  • Improve inventory and demand alignment
  • Enable faster, more confident business decisions

  • Strengthen revenue, operations, and growth planning

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    Indicative Use Cases / Case Studies

    Demand Planning Optimization
    Forecast demand more accurately across products and regions to improve inventory planning and reduce stock imbalances.

    Customer Churn Prediction
    Identify at-risk customers early and trigger targeted retention strategies before churn impacts revenue.

    Sales Forecasting & Scenario Planning
    Predict future sales performance under different market conditions to improve commercial planning and target setting.

    Operational Risk Forecasting
    Detect operational risks early using predictive models that monitor patterns, anomalies, and emerging business signals.

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    Why Facts n Data

    We build predictive systems that combine statistical rigor, machine learning, and business context to deliver forecasting models that are practical, scalable, and decision-ready. Our approach goes beyond model building to ensure predictions translate into measurable business outcomes.

    With deep expertise across forecasting, predictive modeling, and business intelligence, we help organizations improve planning accuracy, reduce uncertainty, and make faster, more confident decisions.

    Revenue, Customer & Growth Intelligence

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    Unlock revenue growth, improve customer value, and accelerate smarter commercial decisions with AI-driven intelligence.

    Drive stronger growth by connecting revenue performance, customer behavior, and conversion insights in one intelligence layer.
    Turn sales, customer, and growth signals into sharper decisions that improve profitability and retention

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    Overview

    By combining customer analytics, revenue performance, conversion intelligence, and behavioral insights, we help businesses improve retention, optimize acquisition, and make smarter commercial decisions that drive sustainable growth.

    Our Revenue, Customer & Growth Intelligence solutions help businesses improve commercial performance by connecting revenue signals, customer behavior, and growth opportunities into one decision framework. We enable organizations to better understand what drives revenue, what influences customer decisions, and where growth can be accelerated.

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    Our Offerings

    • Revenue Performance Analytics
    • Customer Segmentation & Profiling
    • Conversion Funnel Intelligence
    • Customer Lifetime Value Analytics
    • Retention & Churn Intelligence
    • Growth Opportunity Analytics
    • Sales Performance Intelligence
    • Customer Journey Analytics

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    Business Impact / Outcomes

    • Improve revenue visibility and commercial decision-making
    • Increase customer retention and lifetime value
    • Identify conversion gaps and revenue leakages
    • Improve acquisition efficiency and growth performance
    • Enable sharper segmentation and targeting strategies
    • Drive stronger revenue growth through customer intelligence

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    Indicative Use Cases / Case Studies

    Customer Retention Optimization
    Identify customer churn signals early and improve retention through targeted engagement and lifecycle interventions.

    Revenue Leak Detection
    Uncover drop-offs across the funnel and identify where conversion inefficiencies are impacting revenue growth.

    Customer Segmentation & Personalization
    Build smarter customer segments to improve targeting, personalization, and campaign performance.

    Growth Opportunity Identification
    Analyze revenue and customer patterns to uncover new opportunities for growth, upsell, and expansion.

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    Why Facts n Data

    We help businesses connect revenue outcomes, customer behavior, and growth opportunities through practical intelligence systems built for commercial impact. Our solutions combine analytics, behavioral insights, and business context to improve revenue performance and customer decision-making.

    With deep expertise in customer analytics, revenue intelligence, and growth strategy, we help organizations improve retention, strengthen commercial efficiency, and unlock more predictable growth.

    AI Agents, Data & Decision Systems

      Deploy intelligent agents that connect data, automate workflows, and enable faster, smarter business decisions at scale.

      Our AI Agents, Data & Decision Systems combine automation, real-time data intelligence, and decision orchestration to help enterprises reduce manual effort, improve response speed, and drive more consistent outcomes across business functions.

      From workflow automation and decision support to autonomous task execution and intelligent monitoring, we help businesses transform fragmented systems into connected, self-improving decision engines

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    Competitive & Market Intelligence

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    Track market shifts, benchmark competition, and uncover growth opportunities with sharper competitive intelligence.

      Monitor competitors, pricing, and market signals in real time to identify risks, opportunities, and strategic gaps.
      Turn competitive movement into smarter positioning, faster decisions, and stronger market advantage.

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    Overview

      Our Competitive & Market Intelligence solutions help businesses monitor competitors, benchmark market performance, and identify strategic opportunities with precision. By combining competitor tracking, pricing intelligence, market signals, and customer trends, we help organizations make faster decisions, strengthen positioning, and stay ahead of changing market dynamics.

      From competitor pricing and assortment benchmarking to market trend analysis and demand monitoring, we help businesses turn external signals into sharper strategies and sustainable competitive advantage.

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    Our Offerings

      • Competitor Benchmarking
      • Competitive Pricing Intelligence
      • Market Trend Monitoring
      • Assortment & Portfolio Benchmarking
      • Market Share & Visibility Tracking
      • Promotion & Campaign Intelligence
      • Customer Sentiment & Review Intelligence
      • Strategic Market Intelligence 
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    Business Impact / Outcomes

    • Strengthen market positioning with sharper competitive insights
    • Identify pricing gaps and market opportunities faster
    • Benchmark competitor performance with greater precision
    • Improve strategic decisions using real-time market signals
    • Track market shifts before they impact performance

    • Build sustainable competitive advantage through sharper intelligence
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    Indicative Use Cases / Case Studies

      Competitive Pricing Strategy
      Track competitor price movements and discount patterns to improve pricing decisions and protect margins.

      Market Trend Monitoring
      Monitor demand shifts, category trends, and customer signals to identify opportunities before competitors react.

      Competitor Benchmarking
      Compare pricing, assortment, promotions, and visibility against competitors to identify gaps and strategic opportunities.

      Market Opportunity Mapping
      Analyze competitor signals and market patterns to uncover whitespace opportunities for expansion and growth.

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    Why Facts n Data

      We help businesses transform fragmented market signals into clear competitive intelligence that drives sharper decisions and stronger market positioning. Our solutions combine pricing intelligence, competitor tracking, and market analytics to help organizations move faster, respond smarter, and compete with confidence.

      With deep expertise in competitive benchmarking, market intelligence, and strategic analytics, we help businesses identify opportunities earlier, improve decision-making, and build sustainable competitive advantage.

    Operational Intelligence

      Improve operational efficiency, reduce process friction, and drive smarter execution with connected operational intelligence.

      Our Operational Intelligence solutions help businesses optimize supply chain performance, improve warehouse visibility, and streamline execution across critical business operations. By combining process intelligence, operational monitoring, and real-time data signals, we help organizations reduce inefficiencies, improve fulfillment speed, and enable faster operational decisions.

      Core Focus Areas

      • Supply Chain & Fulfillment Visibility
      • Warehouse Performance Monitoring
      • Process Bottleneck Detection
      • Inventory Movement Intelligence
      • Workflow Optimization
      • Real-Time Operations Monitoring

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    PRODUCTS

    CLEANSR – Data Cleansing Tool

    Garbage in, Garbage Out: Bad Data leads to Bad results. We fix that

    Not all data is useable for your business, as if ridden with errors, discrepancies & inconsistencies, it can cost you time, energy and human resources to organize and correct it. Our proprietary Data Cleansing tool empowers businesses with standardized and optimized data to better leverage it across their functional areas such as Marketing, Financials, Operations and more. It standardised highly unstructured data such as addresses so that these can be compared and cleansed, segregates individuals from entities (companies etc), checks email Ids without sending any email.

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    CREDIVA - Credit Rating Tool

    Enabling banks & NBFCs to rely on standardized credit scores for judging credit worthiness of prospective customers

    Our Credit Rating Tool empowers banks & NBFCs by reducing opportunity costs, non-performing assets, nonoptimal conversions, and wrongful prediction of consumers' behaviour caused by inauthentic, non-standard and non-organized Credit Rating Tools.
    Our advanced algorithm generates consolidated report at the end while segmenting customers on various aspects, cleansing, standardizing & augmenting data. It enables banks & NBFCs to bypass the consequences of the irregular data obtained from different credit bureaus in driving their initiatives and decisions.

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    Welcome to PrimePulse: Your Ultimate Companion in Amazon Success

    Elevate Your Amazon Selling Experience with PrimePulse Services

    With PrimePulse, we bring over 30 years of data science expertise to empower Amazon Sellers in overcoming the unique challenges of e-commerce. Our tailored services, anchored in the Facts ‘n’ Data 3-C Framework, redefine how you navigate the Amazon landscape.

     At PrimePulse, we don't just offer solutions; we offer a strategic advantage. Join us on this journey, and let's conquer the Amazon marketplace together!

    Elevate your Amazon selling experience with PrimePulse services. Your success story begins here.


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    Copernicus Digital Eye

    Your Eyes for the Online Marketplaces

       “Copernicus Digital Eye “ This AI based Tool which uses advanced techniques in Machine Learning, Computer Vision, NLP, Mathematics & Statistical Modeling.

     

    ØThis AI tool analyzes and generate scores for 12 critical components your SERP listing. Each component receives a score based on its impact on conversion.

    ØBased on the score it creates the following :
    ØAbsolute Impact Score (0 – 100 Scale): It translates the component scores into a single, easy-to-understand metric that reflects your listing's overall effectiveness.
    ØRelative Score (0 – 100 Scale): Benchmark your listing against competitors to identify areas for differentiation and maximize distinctiveness on the SERP.


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    Our Projects

    10

    Years

    80

    Clients

    600

    Projects

    14

    Industries

    INDUSTRIES

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    CONSUMER PACKAGED GOODS

    CONSUMER PACKAGED GOODS

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    BFSI

    BFSI

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    TELECOM

    TELECOM

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    RETAIL

    RETAIL

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    MANUFACTURING

    MANUFACTURING

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    AUTOMOTIVE

    AUTOMOTIVE

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    TRAVEL & HOSPITALITY

    TRAVEL & HOSPITALITY

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    SMALL & MEDIUM BUSINESSES

    SMALL & MEDIUM BUSINESSES

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    GAMING

    GAMING

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    TECHNOLOGIES

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    CUSTOMER SUCCESS STORIES

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    Increasing Customer Adoption of Netbanking App

    Using Social Media analytics and survey analytics to skyrocket adoption by 4 times in 4 months

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    Response rate & Subscription

    Accelerated response rate & subscription rate through AI-based Analytics Engine for a large omni channel  marketing platform

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    AI Based Recommender Engine for online shopping

    Increased campaign success rate and drop in abandoned carts

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    INCREASING STORE LEVEL DEMAND FORECAST & REDUCING MISSED SALES OPPORTUNITIES

    Reducing missed sales opportunities due to non-availability of a product, increasing the daily sales predictions to 91% and the customer satisfaction by more than 1 NPS over a six-month period.

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    Expanding market share & reducing customer churn

    Using advanced analytics to expand market share, reduce customer churn and increase ARPU for a Telco

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    Increasing forecast accuracy for a US online retailer

    Improving the forecast accuracy for an online retailer to prevent overstock / out of stock situations, save storage costs and increase supply chain visibility.

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    Improving Search Rank for an online brand

    Using our proprietary algorithms and tools to improve the company's search ranks for major SKU's, increase revenues and optimize the online ad spend.

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    CONTACT US


    India: New Delhi, Gurugram, Bengaluru, Navi Mumbai, Hyderabad


    info@factsndata.com

    www.factsndata.com

    India:   +91 11 410 20 300

    India:   +91 11 35899230